Tuesday, September 30, 2014

A No Bullshit Guide to Making it in the Fashion Blogging Industry | Part #1A: Luck

Last year, I closed my blog down for good. There are several reasons why I chose to close it down with the biggest reason being that I really just didn't enjoy blogging anymore. Yes, I was making excellent money and had some incredible experiences but at the end of the day, I just wanted to go on and do something--anything--else. I still get spotted on the street a lot by former readers and they're always full of questions. Typically they want to know if I'm ever going to blog again (probably not but I won't rule it out) but their next question are always about wanting to know my secret to successful blogging. They're typically not happy with my answer:

30% luck, 30% timing, 40% smart working
A lot of highly successful bloggers will say one of the secrets to their success is a mixture of luck and timing. A lot of people think this sounds a bit pompous but truly, at this point in the blogging industry luck counts for a lot. I've seen lots of blogs with great writing and graphics/photos and women (and men!) with amazing style...only for their blog to never really make it off the ground. I've seen blogs with lackluster content get blown up with readers because a single big-time blogger mentioned she liked one of their Polyvore outfit boards (hint: if you want to become a full-time blogger DO NOT USE Polyvore!).

The only thing I can tell you about luck is that you won't get lucky if you don't put yourself out there. You can't get famous as a blogger if you don't start one. Now, as for timing...timing you can work on. Timing involves lots of research, tons of work, and most importantly, patience.

Part B coming soon: Timing & How to Get Started in Blogging

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